Press Release

NEUTRA: NEW BRAND OF ELECTRIC MOTORCYCLES FOR KIDS, DESIGNED FOR BEGINNERS AND COMPETITION

PRESS RELEASE

Molins de Rei, November 12, 2024 – NEUTRA bursts onto the market as a leading brand in the segment of electric motorcycles for kids, with an innovative spirit and a strong focus on training and competition for young riders. 

Based in Molins de Rei, Barcelona, this 100% Catalan company aims to combine high-performance quality with sustainability, shaping the future of off-road competitions for children. 

Under the leadership of Jordi Soriano, a well-respected professional in the two-wheeler industry, NEUTRA boasts a team of highly experienced experts who have achieved significant successes worldwide in motorcycle manufacturing and racing. With this solid foundation, the brand positions itself from the start as a benchmark for technological innovation and electric motorcycle manufacturing, promoting not only sporting excellence but also a deep commitment to the environment and sustainable mobility.

‘MADE IN BARCELONA’ WITH AN INTERNATIONAL FOCUS

NEUTRA, inheriting the rich tradition of Catalonia’s motorcycle industry, deeply rooted in Catalan society and the metropolitan area of Barcelona, takes that legacy one step further with a strong commitment to local production. By working mainly with local suppliers, the company not only ensures the highest quality in each product but also strengthens the region's industrial ecosystem. Its motto “Made in Barcelona” reflects this pride in local production, combined with a firm commitment to technological innovation that will define the future of electric competition motorcycles.

With its headquarters in Molins de Rei, NEUTRA's vision transcends borders, as the brand was born with a clear international ambition, focusing its efforts on positioning itself as a leader in both the European and global markets.

FIRST LAUNCH: 20” ELECTRIC TRIAL MOTORCYCLE FOR KIDS

NEUTRA will debut in the market with the launch of its first model in mid-November 2024: a 20-inch wheels electric trial motorcycle, specifically designed for kids' competition.

EXPANSION PLANS FOR 2025

NEUTRA’s commitment to growth and the diversification of its offering is clear. In 2025, the brand will expand its catalog with the launch of a new 24-inch trial model and is already working on plans to venture into other off-road disciplines in the coming years, solidifying its position as a key player in the electric motorcycle sector.